After selling out their collaboration earlier this year at Coachella, AMBUSH® and 88rising join forces once again for a limited-run capsule celebrating the Head in the Clouds Festival taking place this weekend. The five-piece capsule is pictured in a lookbook titled "ETERNAL SURF DREAM," centering around a motif of a silver shark sinking its teeth into the 88Rising logo.
Pieces include long-sleeve crewnecks and tees made from heavyweight Japanese cotton as well as a bespoke icon necklace. Styling the collection is the 88rising star Warren Hue who emerges post-surf at a bodega. "The lookbook was shot in a convenience store because the collaboration’s starting point is surf culture," says Cynthia Guo, Creative Director of 88rising. "In the photos, Warren is coming back from surfing and grabbing a snack before he hits the road. Warren is a fan of AMBUSH®; combined with his fashion aesthetic, it made him a natural fit for the collection."
"I'm really excited to be collaborating with 88rising after our Coachella collaboration,” says Yoon Ahn, AMBUSH® Creative Director. "It is such a momentous moment to be holding this festival again and to have an opportunity to celebrate Asian artists in America."
The new AMBUSH® x 88rising capsule will be available at the Head in the Clouds Festival pop-up booth from August 20-21 in which a festival-exclusive, artisan-dyed tee will be offered. An online release will follow September 8 at 88 Night Market. Pieces from the collection range from $88 to $248 USD.
In other news, The North Face Urban Exploration debuts its FW22 "Urban Ecology" capsule.
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