Todd Snyder’s amplification of American culture continues to increase with the latest release for his eponymous label. For an exclusive Summer 2022 drop, Gerry Beckley – from the rock band AMERICA – joins the brand on a limited-edition collection.
For the new drop, Beckley’s personal on-the-road photography images will adorn items such as T-shirts and hoodies. Captured while on tour, the lifestyle images comprise scenic backdrops mixed with elements of nature, including a set of palm trees, a poolside set of chairs, a beach-front deck and more.
Paying homage to Beckley, Snyder says, “Gerry is this total style maven – cars, clothes, eyewear. He’ll email me out of the blue to suggest a classic item we should make, and his photographs are an extension of this unique point of view.”
“He makes normal things look artful and his pictures are modern takes that get us to reconsider places we might otherwise take for granted,” added Snyder.
The full Gerry Beckley x Todd Snyder collection is available now on the brand’s website.
Elsewhere in fashion, Billionaire Boys Club and Smino collaborated on new ICECREAM merch.
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